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About Us
Executive Director
Richard Reinders is a seasoned executive with over 25 years of experience in the automotive industry. He is currently the President and CEO of Dr. Vinyl, a leading provider of automotive restoration and vinyl repair services.
Under Richard's leadership, Dr. Vinyl has experienced significant growth and expansion, with operations now spanning multiple states. He is committed to providing exceptional service to his customers and has built a reputation for delivering high-quality workmanship and outstanding customer experiences.
CEO
Justin Reels is an accomplished executive with over 20 years of experience in the property and casualty loss industry. He has a proven track record of driving growth, innovation, and operational excellence in a variety of leadership roles.
Justin is known for his strategic thinking, ability to build strong relationships with customers and partners, and his focus is on delivering solutions. He has a deep understanding of emerging technologies and trends and is passionate about using technology to solve complex business problems.
CFO
Kaylan Ribnick is a dynamic executive with over 10 years of experience in the vinyl repair industry. She is currently the Vice President of Operations at Dr. Vinyl, a leading provider of automotive restoration and vinyl repair services.
Kaylan is responsible for overseeing all aspects of operations at Dr. Vinyl, including quality control, inventory management, and supply chain management. She has been instrumental in implementing innovative processes and systems to improve operational efficiency and enhance customer satisfaction.
COO
Jeff Simmerman is a proven executive with over 20 years of experience in the construction industry.
Prior to his current role, Jeff held several executive positions in the construction industry, including Vice President of Operations at a large construction company and General Manager at a leading roofing and siding contractor. In these roles, he was responsible for driving revenue growth, building strong relationships with customers and partners, and developing innovative strategies to improve operational efficiency.
Jeff is known for his deep knowledge of the construction industry and his ability to stay ahead of emerging trends and technologies. He is passionate about using his expertise to help customers improve their homes and is dedicated to providing the highest level of service possible.
Director of Internal Communications
Timothy Schoenfeld has extensive experience in the managed properties market with over 10 years of experience in the construction industry.
Prior to his current role, Timothy held an executive position in the construction industry. He was responsible for expansion strategy, brand development, communication networks, and deployment of strategies to improve operational efficiency and communications.
Timothy has a deep knowledge of the construction/remodel industry and he has a passion for improving corporate communications across complex business structures. He is an expert in identifying emerging trends and technologies as it relates to developing better communication channels.